It is the partners’ go-to spot for free-to-use customizable campaigns featuring automated email journeys, both social media & website syndication and an enhanced marketing content library.
Cisco Marketing Velocity Central: Formerly known as Partner Marketing Central, Marketing Velocity Central is a full-service marketing portal to assist partners in performing and transforming. Cisco Funding for Marketing Velocity: to help partners perform their everyday tasks, the Cisco Joint Marketing Funds (JMF) provides authorized channel partners with marketing funds to market their companies, the Cisco products and services they sell and to drive bookings through co-marketing initiatives. 
Real-time access to marketing education is essential to keep pace with rapid industry change, deliver an amazing customer experience and drive demand in the market.
Cisco Marketing Velocity Learning: an education and empowerment gateway to fuel growth of partner marketing practices. The newly expanded Marketing Velocity consists of four components: We are deeply committed to investing and accelerating our partners’ marketing expertise though this new platform.” “It’s ultimately about integrating and up-leveling our partner’s marketing practices with an end to end solution to attract new customers, deliver more sales and drive profits. “This is more than just bringing all of the partner marketing resources under one brand,” said Boon Lai, Vice President, Global Partner Marketing, Cisco. The expansion will enable partners end-to-end from elevating their marketing practices, to delivering marketing funds to enablement tools to accelerate their field activation. The new Marketing Velocity connects and integrates Cisco’s existing ‘best-in-class’ capabilities under one offering, bringing to industry a first-ever comprehensive program of its kind to support partners own digital transformation. 
To help partners perform and transform their marketing practices, Cisco is announcing an expansion of the industry leading Marketing Velocity brand to help partners reach customers in transformational ways through their marketing activities. Feedback from partners continuously reiterates that digital marketing is one of key areas they need help with. With over 62,000 partners globally and approximately 85 percent of Cisco’s revenue going through the channel, partners play a critical role and digital marketing has become a crucial component of their overall success.
Today, B2B customers are already 60 percent through the buying process before they ever speak to a sales representative and 61 percent of B2B transactions start online. SAN JOSE, Calif.,– J–Digital marketing’s role in shaping customer’s buying and brand experiences is more prevalent and critical than ever.
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